Man's World?

Quoted from "Ad Women: How They Impact What We Need, Want, and Buy" by Juliann Sivulka, 2008:

"women had far more purchasing power than estimated: more than twenty million women were employed, about one third of the workforce. Women bought ninety percent of all household purchases, sixty-two percent of all hardware, and eighty-nine percent of home remodeling. They held sixty-five percent of all savings accounts, and accounted for sixty-two percent of individual stockholders of large corporations. Women also purchased or influenced the acquisition of most automobiles. Finally, women not only outnumbered men, they also outlived them. Thus, Fortune concluded, 'Who said this was a man's world?'"